Jakarta, 2010, founders Elle and Jess held a garage sale on Facebook, selling a large selection of their gently used clothing for charity (and for fun) but most of all, for making room in their closet for new clothes and stuffs. Afterall, a girl can never have too much. Let alone two girls. Anyhow, that's where GOWIGASA's name originated from: Good Will Garage Sale.

The sale was a big success and the whole collection (hundreds of items) sold out in less than two weeks! Shortly after, many has requested for 'New Arrivals'. While technically the girls has run out of goods to sell, they saw this as an opportunity and took it.

Since that humble beginning, with only their killer instinct, fantastic eye and social networking skill, the girls quickly developed intense passion for the brand and together with the help of a passionate team, they have launched thousands of new, to-die-for selections of clothing and accessories to meet the unexpected and rapidly growing demand over the years.

Today, GOWIGASA has grown to become an international style source offering brand new clothing and accessories to make your look come together at the right price, and constantly aim to keep growing to inspire colorful living through our unprecedented selection of today's fashions, always changing and always in style.

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